Selected work
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Preventing technical debt and reducing number of user steps by 61.5%
Guiding the team to deliver a secure and user-friendly IBM Cloud File Storage enhancement that reduced the number of user setup and maintenance steps by 61.5% compared to the initial proposal.
Graphic design
Research
Information architecture
Visual design
Preventing technical debt and reducing number of user steps by 61.5% - TEST
Guiding the team to deliver a secure and user-friendly IBM Cloud File Storage enhancement that reduced the number of user setup and maintenance steps by 61.5% compared to the initial proposal.
Graphic design
Research
Information architecture
Visual design
IBM Virtual Private Cloud Navigation Improvements
Iterating through 3 rounds of balanced comparison tests and implementing a solution that addresses critical navigation issues within IBM Virtual Private Cloud.
Research
MySwimPro App Onboarding
Improving the onboarding experience for the #1 swim training app on the Apple store and increasing users’ likelihood to subscribe to premium by 21%.
Grocery
Research
Visual design
Prototyping
Upstage Arts website redesign
Redesigning the desktop and mobile website experience for a non-profit theater company in Texas.
Research
Business analysis
Content analysis
Prototyping
University of Michigan landing page redesign
With AI changing the marketing landscape, what new marketing jobs new marketing jobs could the technology produce.
Research
Visual design
Information architecture
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